Quality link building is one of the best ways to take your website rankings to a higher level. Link building is nothing but the process of creating inbound links to your own website. There are several ways of doing it. A website gains high popularity when link building is done the right way. It is also very important to note that only quality links are of great use. An SEO company is the best way to go for to increase your company’s online presence. Here are 10 interesting ways that can help a new website rank high in search engines.
1. Social bookmarking
Social bookmarking is just a little different from what you do on your browser. It’s nothing but a list of your favorites stored on another website. It is called social bookmarking since your bookmarks can be visible on the internet where other people can see what you have bookmarked.
This is a great way of link building since the public viewers get to see the individual page of your bookmarks. This is very important since most of the times it can be an individual page in your website that is of much importance to the users than the home page. Hence, this attracts a huge amount of traffic. There are various websites of this kind that will help your website grow at a great speed.
Here’s a website which will help you find a list of 20 top performing social bookmarking sites.
http://www.caroline-middlebrook.com/blog/do-follow-social-bookmarking-sites/
All you have to do here is, visit each site, register if required and submit your favorite sites there.
2. Link exchange
Link exchange, as the name suggests, is a strategy where text links can be exchanged. This benefits the two. It is like getting partnerships with different websites where the two sides can be promoting each other. Creating an outbound link by this method is one of the most powerful ways of making goggle recognize your website.
Link exchange increases the page rank of a website. The more number of quality links you get the better the page rank will be. Since the link gets popularized by link exchanges, it is evident that the search engine positioning gets improved. This helps in Search Engine Optimization and Search Engine Marketing. In the end, it actually means you have not only shared links but quality information and content that your visitors are looking for.
3. Forum signature links
Creating forum signature links is one of the ways of building links. There are a lot of forums that have high rankings in search engines. Forums, as you all know, creates individual pages for each thread where your hyperlinked signature is recognized as a backlink here. Most forums allow the user to add a signature tagline which gets displayed below each forum message you post. It is also very important that you should be an active member of that forum.
Always remember that the forums are public areas where people can view your posts and respond. Your backlinks are likely to get more traffic if the forums you post are relevant and informative.
You can do link building via forum by registering there. Once you have created an account, you can place your links in the signature box which can be found in the My Account section of your profile.
4. Blog comments
Blog commenting can be very effective at times in fact, most of the times. It is a good way to promote inbound links to your website. However, blog commenting can be easily misused. It is first vital to know why and what you do when it comes to blog commenting. You have to first be clear that it is not all about building links but joining a conversation.
When this technique is used exclusively for advertising your links alone rather than being informative, the blog owners can easily mark you as spammers. So make sure the comments you post are valuable and informative. This makes visitors click your name.
You can do link building via blog comments by visiting different blogs and commenting on them. Do make sure your comments do not look like you are spamming. They have to be informative and it is advisable to follow them back.
5. Guest Blog posting
Posting articles on guest blogs can be a very good idea. Though it may not be very effective, it depends on where and what you post. Whenever you post on a guest blog, it is important that the website’s page rank is too good and you post at the relevant place.
There are always chances of your guest blog post not being recognized the way you expected. So it is necessary that you research, take a list of the most performing blogs that have high page ranks and then post your articles there.
There are various websites on the internet that are just dedicated for guest blog posting. Make a list of them and post a query or a message if you can post on their blogs. It is important that you track down all your contacts and connect with them frequently.
6. Articles
This is one of the most powerful ways of link building. Article writing and posting can generate a lot of traffic to your website and also drive potential customers to your company. There are various article submission sites where you’ll just have to create an account, start writing and submitting. Not only does article submission help you build links, but also helps you to develop the art of writing since writing plays a key role in link building.
Here are a few websites where your articles are recognized at a great level.
http://ezinearticles.com/
http://www.articlesbase.com/
http://www.goarticles.com/
http://www.sooperarticles.com/
For article submissions, simply create an account and start posting your articles. But make sure you read the author guidelines before submitting. It is best to start article marketing by registering in EzineArticles.
7. Press release
Writing press releases and submitting them to PR Web or Web Wire is another effective way of building links to your website. This way, the company can portray the happenings that take place and generate interest in the minds of people which in turn gives you traffic. This way of link building can be a little challenging since not everyone can write press releases that sell. This clearly explains that a bad writing of a press release can even get you out of subscription from a website. It is as good as writing nothing.
8. Directory submissions
A directory submission is one of the most affordable ways of link building which helps in SEO for a particular site and its recognition as well. The other techniques such as forum signatures, blogs, and press releases require a lot of hard work and a team of people who can work together. But directory submission is a little different from the rest.
Here are a few advantages of directory submissions.
• Getting listed in search engines become a relatively easy task.
• The number of visits you get from search engines gets multiplied.
• This also helps in increased search engine visibility since the site gains popularity.
• Directory submissions also help in keyword targeting and building the brand if the organization to a great level.
• This is one of the link building techniques that can be adapted by a company who is low and budget.
There are various article submission directories available. All you have to do is, post the necessary details they ask for. You can register if you are being asked to.
9. RSS link building
An RSS feed can be used effectively for link building. It saves a lot of time and yet delivers a positive result. An RSS feed help you to get all the updates of a website in real-time which means, it appears live where millions who have subscribed can instantly know what is being updated and what’s new.
Here’s a website that lists the famous RSS directories.
http://www.website-linkbuilding.com/rss-feed-directories-list/
10. Social media
Link building through social media can be a very interesting task. The important thing about social media link building is the uniqueness of the content. It is very necessary that the content that has been created is very interesting and it captures the minds of people. You should also be capable of building relationships, sharing ideas and information and maintain them.
Content can be in the forms of audio, video, presentations or anything. It depends on where you post them and how you follow them. Facebook and twitter are the best examples to give you an idea where social media can play a real big role.
For link building via social media, you will need to register and create accounts in video sharing websites and websites where you can post presentations. Follow the simple instructions, are you are all set to post your content. Social media also involves social networking where you will have to register in social networking websites like Facebook and be an active member there.
Author works for Zitz Solutions - A smart internet marketing company which is one of the premier SEO Company in India.
